Geo Fencing: A Quick Explanation Geo fencing works off the location reader on your cell phone.  If you can order an uber or have food delivered, your location reader is on. This means you can be added to an active audience and receive relevant advertising. When someone with a cell [...]

Geofence Marketing: Top 7 Reasons to Do It First off, if you are not familiar with geofence marketing, don’t feel alone.  It’s a relatively new technology that started with military applications to identify targets.  The technology has now crossed over into the private sector and is used for geofence marketing [...]